How Income Access Can Support Your Online Lottery Program
Income Access partners with state lotteries which are now providing online games, such as poker, bingo, casino, slots and various lotto entertainment. When you manage your online lottery program with the Income Access affiliate marketing software, you benefit from:
Statistics on your marketing campaigns
Tracking and reporting on your affiliate channel
Data on your offline partners sending traffic to your online lottery program
Software tools that help you manage your online business
Communication tools to manage your affiliate relationships
Your Complete Online Lottery Management Solution
Creating successful marketing campaigns that are targeted towards growth is based on the ease with which you can leverage analytical information, and turn statistics into strategic business decisions. With the Income Access solution, you can manage all your online lottery marketing campaigns, identify your best performing affiliate, offline partner, website, banner or promotional offer in just a matter of clicks.
Measurability = Profitability in Online Lottery Industry
Programs offering online lottery games may partner with a network of online lottery affiliates and offline agents such as coffee shops, hotels and bars to maximize traffic being sent to their online portal. The Income Access software allows online lottery programs to track and measure the effectiveness of each of their acquisition channels to see which is providing the greatest ROI.
Partnering with Lottery Affiliates
When it comes to driving increased traffic to your online lottery site, working with a base of affiliates can be a successful and cost-effective way to reach your target market and increase your bottom line. A lottery affiliate promotes your games, and earns a commission when they refer lottery players to your site. Your software then gives you a complete overview of how your affiliate channel is performing, providing you with complete transparency and valuable metrics.
Tracking Lottery Marketing Strategies
In addition to your online lottery affiliates and offline agents, you may also choose to increase traffic to your online lottery program by advertising and creating lotto marketing campaigns. Whether you approach this through traditional media, such as television and print, or via online marketing such as PPC, email campaigns, SEO and social media etc., software tracking lets you keep your finger on the pulse of your overall marketing strategy.
Find out more about our affiliate marketing software and how it can be customized to support your online lottery program.
Affiliate Testimonials
Income Access has been our personal partner since 2003. They surely understand the need for a close partnership, and they are definitely the most friendly affiliate program in this industry! The yearly Christmas regards are much appreciated! And do I need to say that payments are always handled on time. Commissions are friendly as well and there are plenty of clients to choose with one login. This is great when you handle a portal with sports, casino, poker and bingo. At income Access you find all. Thanks for a great partnership!
- Chris, BettingExpert.com -
Operator Testimonials
Transparency, communication, and trust. These are the main principles regarding our partnership with our affiliates. Income Access represents the perfect platform to offer all these basic conditions when it comes to qualitative affiliate marketing. Using this software solution showed us the extremely high potential of long-time relationships. With Income Access we can offer fast support, transparent statistics and most important of all, a clearly arranged and easy to be handled affiliate program. With only one click the affiliate has access to a huge selection of promotion material, covering all bet-at-home.com products. While at the same time, we as affiliate managers can choose between several different commission structure options. Finally we found an affiliate program, which combines all important services within one system!
- Dieter Weingärtner, Laura Bognar, Affiliate Managers, bet-at-home.com -
