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    January IA Affiliate Newsletter
    Published : 1/1/2011 (Updated : 1/1/2011)
    January IA Affiliate Newsletter
    January 2011 IA Newsletter
    Income Access Newsletter- Please turn on your images

    January 2011 Edition


    By the time you've received this, we've all (presumably!) survived the chaos and excitement of the holiday season, and are likely ready for a holiday to recover from the holidays! Almost as soon as we've welcomed everyone back from the holidays, a group of IA team members will be heading 'across the pond' for the iGaming Awards and London Affiliate Conference at the end of this month. You can find the team at Booth #48...make sure to come say hi (Read more below). I have a feeling they'll be hard to miss...Here's a candid shot of Jamie "break-dancing" over the holidays with the Extrabet team :)

    The start of a new year can also bring about change. NEW this month, we'll be featuring our very own SEM Specialist, Van, who will be dishing out hot tips that you can take on board to help optimize your online presence and visibility. Feel free to challenge Van with any burning SEO/SEM questions you might have, and your question may be featured in next month's newsletter.

    SEM Tip: Want to know how your website(s) ranks on Google? Search results differ and are displayed differently based on geographical location, IP address and the Google account you are signed in with. For example, if you search for 'Gambling' using from within Canada, your UK search results will be skewed due to your Canadian IP address. One way to eliminate bias and find out how your website actually fares on Google based on a specified geographical region is to use the Ad Preview Tool

    Income Access Makes the iGB Shortlist...TWICE!

    With voting now closed, everyone from the Income Access team was elated to hear that IA has made the short-list in two award categories: Best Affiliate Network & Best Innovation in the iGaming Affiliate Industry. This is hugely rewarding news, and is reflective of the hard work and constant yearning to improve on the part of IA, as well as the partnerships between IA and some of the top operators and affiliates in the industry. We at IA would like to extend a big thank you to everyone who voted for us, and want to send wishes of good luck to our partners who have also been nominated. With over 500 people expected, 14 coveted awards and new pioneering categories, this black tie event is sure to be the perfect kick-off to LAC.  

    Income Access to Attend London Affiliate Conference at Booth #48

    We’re set to start the New Year with a bang, and are heading to the iGB Affiliate Awards and the London Affiliate Conference (LAC) between January 27 and 30, 2011.  

    LAC is one of the most exhilarating iGaming events of the year, and this time, we have more reasons than ever for affiliates to stop by booth #48.  Joining us at the Income Access booth are 14 featured partners, representing the leading affiliate programmes in the iGaming industry.  Stop by for your opportunity to meet representatives from:

    Bet3000 Partners


    Butlers Bingo



    Partners Only

    mFortune Mobile Casino

    Plus, there will be promo items and some of the most attractive prizes EVER up for grabs, including iPads, iPods, HP Minis, a TV package on the Poker Channel, amongst many other giveaways.  So make sure to enter the prize draw at booth #48 by dropping off your affiliate business card.  

    The Income Access team will also be on site, of course, so it’s the perfect time to connect.  Meet up with: CEO, Nicky Senyard; Director of Client Relations, Kristyn Gaffney; Director of Marketing, Sarafina Wolde Gabriel; Head of Account Management, Devon Spector; Head of Affiliates, Jamie Fortunaso and Affiliate Manager, Louis Deering. 
    To schedule an appointment with any of our featured partners or a member of the Income Access team, please email  Hope to see you there!

    >> Network Clients
    >> White Label Clients >> Contact Us

    Income Access Software Feature of the Month!

    IA is committed to providing business intelligence solutions through superior software and service. The Affiliate Custom ID function in your affiliate tracking software (otherwise known as ACID) allows affiliates to add an additional variable to their tracking URLs that the software will then pass  to the merchant that is tracked and returned in the Standard Files and displayed in reports. Custom codes are most commonly used by affiliates running rake-back programs, where the affiliate passes a unique ID for their rake-back players, which then allows them to compare their own system to affiliate reports and pay rake-backs appropriately.  With the changes in the Google PPC policy, this feature can now also be used to track keywords, allowing  affiliates to review total commissions earned as well as their ROI.

    Speak with your Income Access Account/Affiliate Manager to learn how to implement this code.

    Income Access Featured Affiliate Program

    Bet3000, specialist in bundesliga and other popular German and Central European sports, has unveiled an incredible new sign up offer for Income Access affiliates. The offer, a 25% match bonus up to 500 Euros, is one of the largest betting bonuses available in Europe, and is sure to attract attention. Bet3000 will also be joining Income Access at the London Affiliate Conference this January as a sponsor. If you will be attending the event, and are interested in setting up a meeting with Bet3000, or if you want any other info about the Bet3000 affiliate program, send an email to


    Network Clients


    Ladbrokes Casino has new £200 sign up bonus banners available, but during January they're doubling the offer to new players- 200 free chips to be exact. New Progressive Jackpot banners are available as well. During January, they'll be featuring Hot Offers giving away free games on all of the popular slots, cash prizes and cashback on losses from Premier Roulette Gold.

    Join the Ladbrokes Casino Affiliate Program today or email us for more details at


    mmmBingo is one of the many games within the mFortune Mobile Phone Casino games portfolio. mmmBingo delivers what it promises, an exciting, fun and friendly player experience. Members are able to enjoy a generous range of prizes and promotions. mmmBingo offers 100% bonus on 1st deposit up to £100. Also, if players refer a friend, they get £5 plus 50% of their 1st deposit.

    mmmBingo also offers its members the weekly Prize Draw, giving the chance to win some exciting prizes, including LCD TV’s, Nintendo DS, XBOX 360, and a lot more. Making friends is easy with bustling chat rooms hosted by fantastic hosts. Help is never far away with prompt admin support and a telephone number to call seven days a week. 

    To promote mmmBingo on your site, sign in to your account here or contact 

    mFortune will be launching a new TV commercial next week on ITV1 promoting Bingo on major daytime shows.

    White Label Clients is now operating on Virtue Fusion. The switch will provide with an industry  leading, multi-currency and multi-language platform that will help gain more popularity in the European market.  Players will havean increased range of options opening up: new-fangled chat and social features, new daubing controls and advanced ticket buying features.

    Also, is throwing an offline media campaign in Norway for the months of January to March. If you are generating any traffic from that region and would like to take part in the Norwegian campaign, give more exposure to the brand or if you need some more content, please do not hesitate to send us an e-mail! Players still get a £3 free sign-up bonus as well as a 100% bonus on deposits. To start promoting, sign-up at or email us for more information.

    Unleashed Poker

    Unleashed Poker's Christmas Giveaways and holiday affiliate promos were extremely popular, so to follow up, Unleashed will feature the Unleashed Poker Achievements promotion during January and February that will give out more prizes to players who achieve certain tasks daily. Daily achievements such as gaining the most points and referring the most friends will win player gift vouchers, cash bonuses, iPods, video games and more.This promotion will not be found elsewhere, so make sure you sign up to promote this great poker room if you haven't and add your new Achievements banners today. Email us with any feedback at

    BETFRED - Impressive Developments for Casino and Poker

    While most often considered a sports betting brand, Betfred has made some major progress in 2011 with their Playtech powered casino and poker. In December, Casinomeister added Betfred to their Top 8 “Casinomeister’s” picks, a credit to Betfred’s excellent customer service and overall quality. Also in December, Playtech informed Betfred that their average player value for poker players was three times the overall iPoker average player value (read more here). In addition, Betfred has unveiled aggressive new sign up bonuses for poker, casino and bingo (available to select partners). If you have casino, poker or bingo traffic and wish to take advantage of these great new promos, send an email to


    Buckingham Affiliates

    Bucky Bingo's continuing the Free Bingo Sundays promotion which allows players turning around a fresh £10 any Sunday of the month to be eligible to win free bingo for the entire month of February. For those who reach the £25 mark anytime during the month, they will enter a draw for a £150 Debenhams gift voucher, one of two £200 TESCO gift cards or one of five £30 HMV vouchers. We will also be announcing December's winner of Free Bingo for the entire year in 2011 shortly!

    BOGOF Bingo has new site branding which features sparkling union jacks that represent the site's fun atmosphere. As one of the most winnable sites in bingo, BOGOF also offers buy one, get one free every day as well as penny bingo and free bingo.

    To promote these excellent brands catering to two different bingo market segments, join the Buckingham Affiliates Program today or email for more information.


    To ring in the new year, Extrabet have decided to carry forward  the £100 free bet offer until January 31st. Be sure to stay tuned for the exciting new promotions planned for 2011! 

    The team at Extrabet i also excitedly anticipating the iGB Awards, where they have made the short list for Best Newcomer: Operator. Let this be an indicator of the success and growth forecasted for 2011!

    If you're not already a member of the Extrabet Affiliate Program, there is no better time than now to join. New affiliates will be put on a 'Kick-Start' commission structure for the first two full months of membership, which means a £10 CPA + regular revenue share during month one, and a £5 CPA + regular revenue share during month two. For more information on Extrabet's affiliate program, or the range of affiliate and player promotions currently on offer, email Deanna at


    LadyLuck's is feeling generous at the beginning of 2011 by offering prizes and special promotions to players.  There are currently seven player promotions such as £2.50 free money, 100% first deposit cash match up, £100 new player prize draw, refer a friend and earn £20, Bingo quizzes, cash back offers and mystery spins.

    To learn more about these promotions and make sure you do not miss out on future ones, view and/or bookmark this page:

    For more information and the terms and conditions please visit the LadyLuck's Affiliate Page, or sign-up here to start promoting LadyLuck’s.

    Affiliate Manager of the Month: Christian Saghbini

    Christian was born in Lebanon. He moved to Massachusetts USA to get his Bachelor’s of Science degree in Biology from the University of Massachusetts. After living there for 8 years, he moved back to Lebanon before permanently settling in Montreal, Canada. He has completed a diploma in marketing from the London Chamber of Commerce and Industry International Qualifications, as well as a Master’s of Science degree in Organization Management with emphasis in Marketing/Consulting from Quebec University.  His previous years of work experience ranges from operations management, sales & marketing, admin & accounting, management consulting, as well as graphic design.   He has a strong background in helping organizations meet their objectives and goals and hopes to be able to benefit his clients and affiliates in reaching theirs. 

    During his time at Income Access, he has been enjoying getting to know affiliates, working on building long lasting relationships with them, and helping them with their marketing strategies and with any support they require to better promote merchants.

    In his free time, Christian likes to relax while creating some contemporary paintings with acrylic medium, which he has been doing since 1995. He also enjoys rollerblading, swimming some laps during summer, and eating sushi :-).


    Contact Us

    As always, we appreciate the time you have taken to read our newsletter. If you need more information about any of the news discussed above contact us right away and we'll be happy to chat with you!

    Warm regards,

    The Income Access Affiliate Team

    Nicky :: Sarafina :: Kristyn :: Jamie
    Louis :: Renae :: Andreea :: Christian :: Deanna :: Rola

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    To unsubscribe from our emails, send an email to

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